Vet, then startups, now this.

I spent 8 years as a veterinary surgeon — emergency, surgery, general practice. Thousands of cases where the patient couldn't tell me what was wrong, so I had to work it out from observation, pattern recognition, and asking the right questions. When you're doing surgery at 3am, you don't have the luxury of being wrong about the diagnosis.

Then I spent 5 years in startups. Started in B2B sales and signed 200+ businesses. Moved into product, rebuilt the platform, scaled a 25-person team, shipped 3 products through to IPO. Saw every way a company can break from the inside — and learned that most of the time, the thing everyone thinks is the problem isn't actually the problem.

Now I do the same thing for founders and businesses that are stuck. Someone tells me what's not working, I dig in until I find what's actually going on, fix it, and hand it back.

How I work

Short engagements with clear endpoints. I don't do retainers that drag on — the goal is always to make myself unnecessary. Fix the thing, document it, hand it over, leave.

I do all the work myself. No team, no subcontractors. When you hire me, you get me.

Based in Brisbane. Work with clients everywhere.

Recent results include a $3M revenue lift for a mortgage broker, a seed round closed in 60 days, and a 35% faster VC fundraising cycle. See all case studies.